Virginia Hyland

Virginia Hyland

CEO, Havas Media Network Australia

Our clients include Red Bull, Momentum Energy, Avis Budget, Tourism Fiji, Kia, JDE, SunRice, Bumble, Accolade Wines, COTY- Gucci, Tiffany, Chloe, Marc Jacobs fragrances, Rimmel, CoverGirl, Max Factor, OPI, Steggles, Lilydale, Riviana Foods, Sydney Airport, Key Pharmaceuticals and KitchenAid.


Our job is to help marketers sleep well at night through delivering powerful business growth for the best brand teams in Australia and NZ. We make brands matter and create influence with potential customers. Providing integrated solutions from the beginning to the end of the consumer decision making process. From Marketing Mix Modelling, E-commerce solutions, digital transformation and paid media solutions.


B&T 2022, 2021, 2020, 2019, 2018, 2017 & 2016 - 30 Most Powerful Women in media.


•Mumbrella Highly Commended Agency of the Year 2020

•AdNews 2020, 2019 Agency of Year Finalist

•Telstra NSW Business Women FINALIST 2014.

•B&T 2019, 2018, 2017 - FINALIST - Media Agency of the Year Australia.

•Mumbrella 2020 Highly Commended & 2019 Finalist - Data Driven Marketing

•B&T 2018, 2017, 2016 - FINALIST Employer of the Year.

•B&T 2013 - WINNER of inaugural Women in Media Award, Media •Agency category

•AdNews - 40 under 40


Personally my passion project - I have developed Country Kids Connect - we help talented country kids to build careers.

3:35 pm - 4:05 pm

Firing Up - A Look at Tomorrow's Media Agency

Join the leading lights of some of Australia's top media agencies, and Media Federation of Australia Board directors, as they discuss the transformation of media agencies and where the industry is heading.