Senior Commercial Marketing Leader with considerable experience in Retail, FMCG and Financial Services. Proven success in the planning and implementation of successful brand and trading initiatives which drive category and business growth. Strong reputation for developing effective in-house teams and for building collaborative relationships with suppliers, external partners and agencies. Extensive experience in both the UK and Australian Markets within well established, turnaround and start-up businesses. A self-motivated, hardworking and energetic marketer with a hands-on approach to leadership and management.