Thursday, 6 June 2024

8:45 am - 9:30 am

Partner Showcase and Networking

BREAKOUTS

Reef

Auditorium C

9:30 am - 9:35 am

MC Welcome

Chris Taylor
Imposter-in-Chief, B&T

9:35 am - 10:05 am

Disrupting the Disruptors

In this wild era of digital transformation, traditional media landscapes have been shaken to the core, giving way to the emergence of innovation and revolutionary ways to consume content and services. But what is disrupting the disruptors and at what cost?

Hushidar Kharas
Head of Prime Video Australia & New Zealand

Michael Levine
Head of Uber Advertising, Australia and New Zealand

Henry Innis
Co-Founder and Chief Executive, Mutinex

Megan Brownlow
Non Executive Director and Consultant

10:10 am - 10:40 am

The Good, The Bad & The Ugly - Top Marketers Cut to The Chase

What is the thought process and motivation of today’s top marketers and will that differ in 2025? This panel will unearth exactly what should be celebrated, binned or outright demonised for getting in the way of this crucial role.

Josh Faulks
CEO, Australian Association of National Advertisers

Kim McConnie
Group Executive Marketing, Tourism & Events Queensland

Sophie Smith
Head Of Marketing, Officeworks

Sian Chadwick
GM Marketing Australia, ANZ

10:45 am - 11:15 am

Where’s The Action in Audio?

The effectiveness conversation around audio has never been more topical, but how are brands investing in audio and what results are they seeing? Join this top panel as they dig into the evolving role of audio, music, targeting, sonic branding - and more.

Chris Allan
Head of Core Beer Marketing, Lion

Fiona Bateman
Head Of Brand and Media, Menulog

Venessa Hunt
Director, Commercial Strategy and Growth, ARN

Ralph van Dijk
Founder and Executive Creative Director Eardrum , Resonance Sonic Branding, EarMax Media

11:20 am - 11:50 am

The Spirit of Creativity

Award-winning creative, design, and performing arts duo from Bangarra Dance Theatre will look to the past, present, and future of First Nations storytelling. The duo will embark upon a candid discussion that will shift your consciousness as they share their thoughts on the spirit of creativity.

Jacob Nash
Director Hunt Quietly & Former Head Designer Bangarra Dance Theatre

Stephen Page AO
Former Artistic Director Bangarra Dance Theatre Director of Hunt Quietly & Former Head Designer Bangarra Dance Theatre

11:50 am - 12:00 pm

Close for lunch

Chris Taylor
Imposter-in-Chief, B&T

12:00 pm - 1:00 pm

Light Lunch served

Rainforest

Auditorium B

9:30 am - 9:35 am

MC Welcome

Keeva Stratton
Brand Strategist and Founder, Quip

9:35 am - 10:05 am

Effectiveness in an Age of Efficiency

Ad effectiveness doyen Andrew Tindall jets in from the UK to discuss never-before-seen new research from System1. It will examine why work gets attention, sparks emotion and harnesses great creativity and provide a holistic view of what effectiveness mean across the entire media mix.

Andrew Tindall
Senior Vice President of Global Partnerships System1

10:10 am - 10:40 am

Tinder Paid For My Wedding - How Brands Can Show Up in a Big Way

Off the back of the Big Tinder Wedding, a nationwide campaign to find queer couples who met on Tinder so that they could shout them a wedding, this panel will unpack: how to approach queer representation and inclusivity as a brand, the value of 'give back' marketing, achieving multiple objectives with a single campaign, and working with creators on a year-long journey.

Kristen Hardeman
Country Director, Tinder Australia

Alright Hey
Creator

Michelle Melky
Creative Director Amplify

Kat Dopper
Founder, Creative, Consultant, Heaps Gay/ Queer Agency/ Summer Camp

10:45 am - 11:15 am

AM I OK?

In the fast-paced world of media, marketing, and creative endeavours, professionals often find themselves caught in a whirlwind of deadlines, projects, and client demands. Led by Chloe Hooper, a seasoned expert in mental health and self-leadership training, this session aims to build on the "R U OK?" question and start answering ‘AM I OK’.

Chloe Hooper
Founder, Bare Feat

11:20 am - 11:50 am

Breaking Barriers: The Power of Inclusive Storytelling in Australian Media

Join four inspiring individuals as they explain why it’s imperative that the stories we tell reflect every facet of our nation's diversity. This panel explores how brands and screen productions can become catalysts for change and will discuss what making tangible, meaningful changes to the way content engages people with disabilities truly looks like.

Henry Smith
Founder, Inclusively Made

Michael Apte
Chief Marketing Officer, Guide Dogs NSW

Paul Nunnari
Paralympian and Ambassador, Inclusively Made

Tracey Corbin-Matchett OAM
Chief Executive Officer, Bus Stop Films

11:50 am - 12:00 pm

Close for lunch

Keeva Stratton
Brand Strategist and Founder, Quip

Light Lunch served

Keynotes

 

1:00 pm - 1:05 pm

MC Opening Remarks

Chris Taylor
Imposter-in-Chief, B&T

1:05 pm - 1:35 pm

Global Keynote: The Responsible Marketing Opportunity: How To Let Go of the Fear and Tap Into the Magic

Wielding the power of brand is nothing new, but doing it wisely and responsibly is far more complex. From the role of inclusivity, corporate responsibility and cultural awareness, to determining how to integrate social movements and sustainability into campaigns - responsible marketing should be among every CMO’s top priorities. Join Lola Bakare as she demystifies, peels back the layers and hits home the importance, necessity and priorities around truly responsible marketing.
Following her keynote The Misfits Media CEO and Co-Founder David Hovenden will dig deeper with Lola in a fireside chat.

Lola Bakare
CMO Advisor & Inclusive Marketing Strategist

David Hovenden
CEO & Co-Founder The Misfits Media Company

1:35 pm - 2:05 pm

The Curious Quest for a Creative Life

Actors are intrinsically creative and curious people and are natural born storytellers, but taking on this career can mean working hard to avoid a rudderless life. Join Australian actor, writer and producer Richard Roxburgh, as he discusses his views on creativity, relevance, creative freedom and how he’s always drawn to Australian original content.

Richard Roxburgh
Actor, Writer and Producer

Poppy Reid
Editor In Chief, Rolling Stone ANZ, Variety ANZ & The Brag Media

2:05 pm - 2:10 pm

MC Closing remarks

Chris Taylor
Imposter-in-Chief, B&T

2:15 pm - 4:00 pm

Break and Reset for Cairns Crocodiles Awards

4:00 pm - 6:15 pm

CAIRNS CROCODILE AWARDS 🐊

Presented by
Pinterest Logo

Hemingway’s

 

1:00 pm - 1:05 pm

MC Opening Remarks

Venessa Hunt
Director, Commercial Strategy and Growth, ARN

1:05 pm - 1:35 pm

The Great Reef Census - When Advertising, AI, & People Collide For Greater Good

Join Citizens of the Reef to learn about the Great Reef Census - an initiative combining people power, AI, and science to take meaningful action towards protecting reefs around the world.

Andy Ridley
Founding CEO at Citizens of the Great Barrier Reef, Founding CEO of Earth Hour

Nicole Senn
Engagement Manager, Citizens of the Reef

1:40 pm - 2:10 pm

THE WORK: Wieden + Kennedy & CJ CheilJedang (bibigo)

CJ CheilJedang's Head of Global Brand Group, Executive Vice President jets in from South Korea to join Wieden + Kennedy's Tokyo/Seoul President Yosuke Suzuki to unpack the strategy and impact so far around taking its local bibigo brand global. From a Lakers partnership to a 'Live Delicious' campaign - this session is set to get creative juices flowing!

Shawn Park
Head of Global Brand Group, Executive Vice President, CJ CheilJedang Headquarters

Yosuke Suzuki
President Tokyo/Seoul, Wieden+Kennedy

Aimee Edwards
Journalist, B&T

2:15 pm - 2:45 pm

Managing The Uber Eats Brand Through A Business Pivot

Join top Uber Marketer and Special's Head of Strategy to unpack the brand's award-winning creative.

Celia Garforth
Head of Strategy, Special

Channa Goonasekara
Senior Marketing Manager and Brand Lead, Uber Eats ANZ

2:50 pm - 3:20 pm

Alternaleaf X Dolphins NRL: Behind The Scenes Of 2024’s Most Talked About Sponsorship

Join this fascinating panel as they discuss the complexities of advertising in a tightly regulated market, through the lens of its recent partnership with the Dolphins NRL team. Prepare for a candid look at the challenges and decisions that shaped one of the year's most talked about sponsorships. Gain insight and join the discussion into the real dynamics behind what you've seen in the media.
“Alternaleaf

Kelly King
Director Public Relations Montu

Sophia Ward
Marketing Partnerships Specialist Montu

Vitor Queiroz
Creative Director Montu

3:20 pm - 3:25 pm

Closing remarks

Venessa Hunt
Director, Commercial Strategy and Growth, ARN

NETWORKING

5:30 pm - 10:00 pm

Closing Party at Salt House

Sponsored by
News Crop Logo